Overview: Holley Insurance is an independent insurance agency in the Rocky Mount/Roanoke area of Virginia. They pride themselves on providing expert, personal customer service. They take a proactive approach to finding the best coverage and pricing for their customers, and they work with only the top insurance carriers in Virginia. Holley Insurance is 100% locally […]
It’s a new year! Time to review how to reduce agency costs, boost efficiency and build a valued client experience. One of the items that agencies who handle commercial insurance should consider reviewing is the delivery and/or mailing of commercial lines policies. With a fresh year, it’s a great time to review if we have […]
Niche insurance marketing is a great way to attract larger commercial accounts. The janitorial industry generally has sizable premiums due to workers’ compensation claims, commercial auto and the scale of the operations. Attracting janitorial clients takes a targeted and consistent approach to brand your agency as a leader in working with this industry. Industry Overview […]
Much of what we discuss with agents around the United States and Canada is focused on Customer Experience and how we can improve our clients’ experience with our agency. As we use this newer term, I am often asked about the difference between Customer Experience and Customer Service. Over the years, many of us have […]
My favorite Christmas story is A Christmas Carol. I’ve read the book numerous times going back to when I was just a kid and I have seen so many different versions of the movie countless times. From Fred March to George C. Scott to Scrooge McDuck, the transition of Ebenezer Scrooge from miser (well, scrooge) […]
Setting goals for many people can be a challenge. We all have many things we want to improve and work on, however what we find is there are always challenges that stop us from crossing the finish line. Some of us hit the goal but it never seems good enough and we focus on the […]
