Agency Performance Partners


Posted on November 7, 2022 by Camille Maraguinot

Setting Sales Goals and Boundaries can be overwhelming.

Many agencies aren’t sure where to start. You don’t want to set a low goal and be unprofitable or set a lower-than-ideal expectation for producers.

On the flip side, you don’t want to put the insurance producer sales goal too high and make it too hard to attain.

There’s also another consideration when setting sales goals. Producers will likely have different roles and responsibilities. Some may service and sell, some only sell, and some producers only target opportunities over a certain threshold.

In this blog, we want to review how every agency can set insurance producer sales goals by having a clear roadmap that works for you.

We’re Agency Performance Partners; APP is your insurance agency’s best friend when it comes to training, strategies, brutal truth & tough love that’ll grow your agency with hugs & high fives along the way, just like a BFF.


Follow us on social media to get a daily dose of our content, to help you on your journey to becoming a Ridiculously Amazing agent. We share our videos on Youtube, Instagram, Facebook, Twitter and Linkedin.

Got any suggestions, comments, or reactions? Comment your ideas or connect with us! If you have time and feel generous, we would not mind if you were to leave us a review!

New call-to-action