APPX: Sales Experience

When we survey agencies, one of the most common reasons we hear for lost sales is “pricing.” On digging deeper, we see a more fundamental reason: more than half of all agents have never had a single sales training! When a prospective client simply gets a quote without any framing or perspective, the lowest price will usually win. Why wouldn’t it?

If your agency staff never have had sales training, you have a huge opportunity to grow your premiums written. The 6-month AppX Sales program is hyper-focused on the only metrics that matters: increasing the quantity and quality of your sales. Our goal is turning your agency into a high-performing, sales-driven culture. Most sales training has temporary results, but building a sales culture sets your agency up for long-term success. After only three months, we see an average 30% boost in new business premium written.

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  • Two Onsite Training Days
  • Designed Content
  • Interactive Session
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  • Bi-Weekly Metrics to Show Results
  • Review of metrics with your team
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  • Scripts
  • Role Playing
  • Worksheet
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  • Bi-Weekly Coaching Calls
  • Workbook
  • Plan of Attack


Learn more about our AppX Sales Experience and how it has transformed agencies just like you. If you are concerned about team buy in, leave it to us. We are experts on rallying the troops and getting everyone on board.