In this month’s 3 Minute Insurance Training Video, Kelly outlines some reasons why your agency’s brand might need some attention ASAP. Your agency’s brand is so important for speaking to the clients you want to write and for staying memorable and front-of-mind. Don’t be forgettable – be ridiculously amazing with an amazing brand!

P.S. Talk to the folks over at Agency Appeal about a brand guide. They can help you define your brand and then package it in a way that will help you keep it up consistently over time, so that the messaging doesn’t get lost.